Saudi Arabia’s Red Sea Development Project Begins To Take Shape

by

The Saudi Arabia Red Sea Development Company  has begun to show the fruits of the five years of hard work it has put into creating an up market Red Sea tourist resort, as part of the Saudi Vision 2030 national development plan. The image shown above is part of the Nujama Ritz-Carlton Reserve, scheduled to welcome its first visitors next year.

Set to provide guests with an idyllic experience, Nujuma will be situated on a pristine set of private islands with 63 one to four bedroom water and beach villas. Surrounded by unspoiled natural beauty and designed to blend seamlessly with the environment, the reserve will also feature a lavish spa, swimming pools, multiple culinary venues, and a variety of other leisure and entertainment offerings including a Conservation Centre.

For those wishing to prolong the adventure, the destination is also expected to include 18 Ritz-Carlton Reserve branded residences, offering owners a one-of-a-kind living experience.

The Red Sea Project is an ambitious regenerative tourism project, covering 28,000 square kilometres on the west coast of Saudi Arabia, of which less than one percent will be developed, and that with ecology and sustainability at the forefront of design and operations.

The Saudi Vision 2030 is a regional as well as Saudi game-changer, as the Kingdom moves to a more liberal phase in its development. Selected resorts will be permitted to sell alcohol, with western-style resort facilities, including allowing women the ability to wear bikinis on the beach, will also be permitted.

Part of the Saudi Vision 2030 plan calls for the development of a ‘Quality of Life’ programme, which focuses on the improvement of individuals, including expatriates’ lives, by shifting emphasis to embracing cultural, sports and entertainment activities. In part, that means introducing a more ‘Western’ lifestyle such has been successful in coastal neighbour Egypt’s Sharm-el-Sheikh resort, and the bars and restaurants of nearby Dubai. That specifically includes tourism development.

An overview of the Saudi Vision 2030 and how the plans will impact upon national, expatriate and future tourism lifestyles can be accessed here.

Related Reading

 

About Us

Middle East Briefing is one of five regional publications under the Asia Briefing brand. It is supported by Dezan Shira & Associates, a pan-Asia, multi-disciplinary professional services firm that assists foreign investors throughout Asia, including through offices in Dubai (UAE), China, India, Vietnam, Singapore, Indonesia, Italy, Germany, and USA. We also have partner firms in Malaysia, Bangladesh, the Philippines, Thailand, and Australia.

For support with establishing a business in the Middle East, or for assistance in analyzing and entering markets elsewhere in Asia, please contact us at dubai@dezshira.com or visit us at www.dezshira.com. To subscribe for content products from the Middle East Briefing, please click here.

Related reading
Back to top